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Set your Basic pricing rule

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The Basic pricing rule is a simple product pricing template that you can configure to determine your product price calculation formula. This feature allows you to preset a fixed number to add to or multiply by the product cost and the result will be set as the product selling price automatically. You can take advantage of the feature to automate the pricing for your products.

For example, if your product cost is $5 and you set the Basic pricing rule that will multiply a fixed number of 3 by the product cost, then your product price will be $15($5*3=$15) when you push the product to your store.

How to set your Basic pricing rule

  1. Login to DSers > dsers-settings Settings > Sales channel Setting > Pricing & Currencies.
  2. In the Pricing Templates part, locate the store for which you want to use the feature.
  3. For Store Currency, you can set it according to your store currency. If you need to apply Currency Exchange Rates to your product prices when you push products to your store, turn on dsers-button-gray and set it up based on your needs. For more details, check Step 2 and Step 3 of Part 1 in this guide.
  4. Turn on dsers-button-gray to the right of Pricing Rule. By default, the "Basic pricing rule" is selected automatically.
  5. For Price (Sale price), Product Cost is the basic value by default. You can click on it and switch to Total Cost, which is the sum of product cost, shipping cost and tax.
    1. 1. You can check Product Cost, Shipping Cost, Tax and Total Cost in Edit Product Detail - Variants in Import List.
      2. Currently, Tax is only available to products shipped to Brazil.
  6. Click dsers-arrow-dropdown in the Symbol selector and select dsers-multiply or dsers-add depending if you want to multiply the original Product Cost, or if you want to add a certain amount to it.
  7. Enter the number you desire in the next Input box. Ensure your fixed markup covers all extra costs (processing fees, tax, etc.), currency rate (if the Currency Exchange Rates feature is off), and desired profit margin.
  8. (Optional) Turn on dsers-button-gray to the right of "Set your compared at pricing rules" and set the formula for Compared at price (Regular price) with the same steps as you do with Price (Sale price).
    1. 1. "Compared at Price (Regular price)" is the original, higher price you display before the discount. It might also be called "Original Price" or vary by sales channel.
      2. Wix products don’t support "Compared at price".
  9. Click dsers-save-uppercase.

With the Basic pricing rule applied, you can also set Assign cents as needed.

How Basic pricing rule works with Currency and Assign cents

Assuming your product cost is $10, your store currency is CNY and the current exchange rate is 1USD=6.5CNY, then how much is your product price?
Product cost/Total cost Markup Equation Assign cents Price
10USD +20 (10USD + 20USD)× 6.5CNY/USD=195CNY 99 195.99CNY
10USD × 200% (10USD×2)× 6.5CNY/USD=130CNY 99 130.99CNY

In addition to this pricing rule, there are also the Standard pricing rule and the Advanced pricing rule that you can utilize. Check the related articles for more information.


Related Articles

  • Set your pricing rules
  • Set your Standard pricing rule
  • Set your Advanced pricing rule
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